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Behind the Scenes: Air New Zealand’s ‘Hobbit’-Themed Video

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Behind-the-scenes-air-new-zealand-s-hobbit-themed-video-fedd97ffa6

You might remember Air New Zealand’s latest Hobbit-themed video, featuring a special cameo from director Peter Jackson.

If you were wondering how a horse got on the plane, or what it’s like to film with Jackson, Air New Zealand has released a behind-the-scenes look at the making of its latest in-flight safety video.

The company is known for its quirky in-flight safety videos, but it went all out for this particular one in preparation for The Hobbit: An Unexpected Journey. The video has gained nearly 8 million views in less than a week.

Several Air New Zealand crewmembers made their acting debut in the video, along with actual actors from The Hobbit, like Dean O’Gorman, who plays Fili the Dwarf.

Air New Zealand is also offering a global sweepstakes. Travelers who count the hidden Elvish codes in the original safety video, then visit the website to unlock the code and enter to win a round-trip for two to attend the World Premiere Screening of The Hobbit: An Unexpected Journey, six nights accommodation in New Zealand, a movie set tour in Matamata, WETA Cave Visit in Wellington and other great Middle Earth prizes.

Read more: http://mashable.com/2012/11/07/behind-scenes-air-new-zealand-hobbit/

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